Advertising
To make users want to learn more about your club, you need to publish quality content. Think about what potential prospects are looking for when they are interested in a club, and then publish advertising that your audience will want to interact with.
It's also important to pay attention to brand consistency across your ads. Be sure to use the same tone for all of your posts and keep a visual continuity throughout your images.
The visual is even more important than the associated text message. Work it well so that it is as impactful as possible, and thus generate the maximum number of likes on your ads.
Advertise on the news feed to reach new prospects
Who can see the advertisement that I broadcast on the AZEOO newsfeed ?
All AZEOO users within a 20km radius of your club who are not members of your club.
Can my members receive advertising from competing clubs ?
No. Your members will never receive AZEOO advertising from other clubs in their newsfeed.
Can I disable comments on this type of advertising ?
No. Like Instagram, for example, you cannot disable comments on this type of post.
How many ads of this type can I run at the same time ?
Today, there are no constraints. However, be careful not to overuse ads, otherwise users will block your ads in their feed.
Offer a discovery workout to reach new prospects
This type of ad allows you to promote your club by offering users to discover your club through a discovery workout. Interested users, who will click on this ad, will then enter a date on which they wish to come to this workout. You will then receive an email indicating each of these requests. It is then up to you to converse directly with this user to confirm his request.
Who can see the advertisement that I broadcast on the AZEOO newsfeed ?
All AZEOO users within a 20 km radius of your club who are not members of your club.
Can my members receive advertising from competing clubs ?
No. Your members will never receive AZEOO advertising from other clubs in their newsfeed.
Can I disable comments on this type of advertising ?
No. Like Instagram for example, you cannot disable comments on this type of post.
How many ads of this type can I run at one time ?
You can only run one ad of this type at a time.
Advertise on the newsfeed to encourage your members to refer their friends
Who better to promote your club than the members themselves ?
The sponsorship formula will allow on the one hand to potentially generate new members and on the other hand to motivate your subscribers because they will be able to do sports with their friends. Here, it is essential to thank your member for his sponsorship by offering him a free month or gifts for example. The sponsorship formula is a win-win principle that allows you to retain members easily and to reach new prospects more quickly.
What types of sponsorship are available ?
Sponsorship of your club: this advertisement is displayed on the news feed of your members; moreover, in the Club page (on the app), a button also allows your members to sponsor a friend to come and discover your club.
Sponsorship of a course: this is not an advertisement in the newsfeed in this case; it is simply a button accessible from the card of a course that you offer, which will allow your member to sponsor a friend to come and participate in this course with him.
Who can see the sponsorship advertisement that I broadcast on the AZEOO newsfeed ?
Only your members can see this advertisement. It is then very easy for them to share this information with their friends through the app.
Can I disable comments on these types of ads ?
Comments and Likes do not exist on these types of ads.
How many ads of this type can I run at the same time ?
You can only run one ad of this type at a time. Indeed, it is intended to be broadcast on the news feed of your members, and must not become intrusive.
Advertising Examples
A targeted advertising post is designed to give you visibility and attract new prospects to your club based on specific criteria.
➡️ Ad Post #1
This one can be offer-based through a sales pitch and a formal tone.
Example :
Come check out our offers and reach your goals at MYBODYCLUB! 💪🏼
"Motivational phrase or brand slogan"
(clickable link to your website or Facebook page)
#myclubname #fitness #healthylife #training #progress #bodygoal
➡️ Ad post #2
This one can also be based on a lighter tone, with a more informal and less commercial speech.
Example :
// Summer is coming, don't waste any more time ☀️🌴
// Summer is coming, are you ready? 👙🌴
Come get ready with MYBODYCLUB alongside our coaches!
A special #summer program awaits you to be in top shape on the beaches! 🔥👙
#nomdemonclub #fitness #summer #fitinbikini #bodyfit #goal
➡️ Open House
Your open house events allow you to attract potential new prospects for your club and can be the subject of an advertising post to the AZEOO community.
Example :
🔥 [OPEN HOUSE ON XX/XX] 🔥
MYBODYCLUB is opening its doors to you on XX and XX!
Come and train with our coaches and take advantage of exceptional rates for the occasion!
Register HERE to benefit from your discovery workout !
We're waiting for you in great numbers and in shape 💪🏼🏋🏻♂️
#myclubname #welcome #fitness
Welcome a new prospect
Introducing the app to your new prospects
Delivering your content (workouts, challenges, tips, etc.) via the AZEOO app should be an integral part of your membership offer for your members and prospects. Here are some tips that will help promote the use of AZEOO :
"Do you know the AZEOO app on mobile? 📲
Answer 1 YES : Then you have probably already been able to test some of the features that this application offers to its users. Your experience will be even more enriched through its use as a member of our club.
Answer 2 NO : In a few words, the AZEOO application will allow you to keep your motivation at its maximum, through a complete coaching with the club, and a social network gathering a sports community of thousands of Athletes.
The arrival of AZEOO at "nom de mon club" will optimize your training so that you can reach your goals.
Find all our programs specially designed for our members, directly in the app;
Benefit from an optimal coaching thanks to a follow-up of your performances at each workout ;
Access the schedule and book your classes directly via the app;
Keep in touch with the club, thanks to the social network and find all our content (advice, news, new products, etc.);
Participate in our sports challenges and be rewarded
AZEOO is your fitness training companion that will help you keep regularity and motivation during your workouts !
The use of this app takes your sports experience one step further than your traditional club workout !
It's also an intermediary that reinforces the club-member relationship through a powerful social network."
Now it's up to you 💪!